Skip to content

Case study · Rental real estate

The agency that places tenants in the right home.

  • Laurentians and Lanaudière
  • Webflow website
  • 2026

A housing stock that changes every day

S&F Logements manages a stock of rental homes in the Laurentians, Lanaudière, the Mauricie and Greater Montréal. A team of professionals who know every property personally, and who guide the tenant from the first visit to the lease signing.

Homes get rented, rents change, units come in: a frozen website would have been wrong within a week, and a tenant who lands on an outdated listing doesn’t come back.

Bring tenants in through Google, and let them find the right home without a call. So the website had to update itself, straight from the agency’s database. And every home had to become its own page, so that a tenant searching “4 1/2 in Saint-Jérôme” lands on S&F rather than on a dubious listing elsewhere.

A catalogue that updates itself

The website is connected to the agency’s database: a home gets rented, a rent changes, a unit joins the stock, and the website follows in real time. Nobody edits a page by hand. Tenants filter by region, city, size and budget, and every city shows how many homes it contains. Every JSW website has a signature detail; for S&F, it’s this one.

sflogements.com · the faceted catalogue

The website, piece by piece

  1. Design

    • Architecture of the catalogue and the home listings
    • A search journey designed for the tenant in a hurry
    • Brand design, from the hero to the footer
  2. Development

    • Custom Webflow, up to date in real time
    • Catalogue filterable by region, city, size and budget
    • One page per home, created automatically: 74% of traffic
  3. Automation and content

    • The website connected to the agency’s database
    • New homes and price changes appear on their own
    • Search form routed to the right agent

The results

What the website brings in for S&F Logements

10

Potential tenants a day find an S&F home on Google, with no advertising.

Every home has its own page, found on Google by city or address: the tenant lands on the right home, not on a list to dig through.

  • 737

    Every home attracts its own tenants. 737 home listings bring people in from Google: they make up 74% of the website’s traffic.

  • ≈ $4,500

    As many Google ads as S&F doesn’t have to pay for. That’s what this traffic would cost, at the real auction prices in the region.

“The best web design team! I’ve built several websites with Simon and I’m satisfied every time.”

Felix Marsolais, S&F Logements · Google review
The sflogements.com website on a desktop
The sflogements.com website on a phone
The sflogements.com/equipe page
sflogements.com/equipe
The sflogements.com/logement/logement-id-1766374875 page
sflogements.com/logement/logement-id-1766374875

Let’s talk about your web project

30 minutes to see what your project can do for your business.